Will your digital investment strategy go from virtual to reality?

Oxford Economics and EY surveyed 1,001 executives with technology decision-making responsibility across industries worldwide about their digital strategies and results. This report highlights six key actions to help improve your digital strategy and realize a return on digital investments. Key findings include:

  • Digital leaders have clearer strategies and better technical execution, resulting in higher return on digital investment and revenue growth.
  • Internet of Things (IoT), cloud and AI become table stakes as digital spend accelerates, but most companies have yet to realize full technology benefits.
  • CXOs have differing preferences on organic vs. inorganic digital investment strategies. Digital M&A is more likely to exceed expectations.

Click here to read the full report.

About Oxford Economics We are a world leader in economic analysis for business and government. Founded in 1981 as a joint venture with Oxford University’s business college, we specialize in evidence-based thought leadership, forecasting, and economic impact analysis. Headquartered in Oxford, with offices around the world, we employ more than 250 people, including over 150 economists, industry experts, and business editors. Oxford Economics has a worldwide client base of over 1,000 corporations, financial institutions, government organizations, professional firms, and universities.

Topics: Thought Leadership, Digital business, Technology and the internet, Return on investment, Forward thinking newsletter - US, Digital leadership, Digital investments